L'Oréal Professionnel, professional hair beauty brand known for its world-class contribution in various fashion weeks around the world, such as Paris, London, Milan, and New York, re-animate one of the biggest fashion event in Indonesia, Jakarta Fashion Week. With the return of the L'Oréal Professionnel becomes Official Partner Backstage at Jakarta Fashion Week (JFW) 2015, this means it's the 3rd time this brand is trusted to handle the whole hairdo for fashion week from 1 to 7 November 2014. On the first day of fashion week this, L'Oréal Professionnel will present the Runway Hair Parade, as well as reintroducing the series as the official Tecni.art styling products that have been used in various fashion weeks around the world.
Last year, four of the sixty backstage hairstylists who
has done an excellent job over the weekend fashion set as the Top 4 Backstage
Hairstylists JFW 2014. They are Yongki of Jakarta Irwan Team Hair Design, Salon
Ave Mudrick of Semarang, Surabaya point of Nur Salon, VIIN Salon and Verra from
Palembang. They are expected to be role models for
inspiring others to continue building hairdresser hairdressing industry become
better. Therefore, L'Oréal Professionnel brings to the stage those best four to Runway
Hair Parade stage this year to demonstrate their talents and abilities in creating
hairstyles are also easy style runway dikreasikan for daily appearance. Chignon
or bun hair style became a major hair style in the hair styling demo this year. There are three types chignon: a low
chignon, top chignon and middle chignon. Every backstage hairstylist will be
the creation of different types chignon using Tecni.ART styling product series. These best four Top 4 Backstage Hairstylists chignon creation will complement a fashion
masterpiece titled 'EFFLORESCENCE' by Soko Wiyanto, a collection of party classic gowns
inspired by queen's heyday in the '50s.
XO, Medina
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